Monthly Archives: February 2011

February 25, 2011

Rainboots for the Rain, Sun, and Maybe Snow?

Everyone in San Francisco is talking about one thing today. Strangers crossing the street will strike up conversations about it, and our local newspaper is abuzz with predictions. The question on everyone’s mind today is…

WILL IT SNOW IN SAN FRANCISCO TODAY?

If so, it’ll be the first time snow’s hit our sea-level city since 1976. Temperatures are meant to reach record lows in the 30s tonight with strong winds, and while that might sound warm to you Midwest and East Coaster-ers, we’re all scrambling to gather layers to keep us warm. More used to rain than snow, our office today was chock full of rainboots:

RainBoots

from left (Maria, Megan, Laura, Katie, Lisa, Katy, Nuala)

We had a powerful rainstorm last night, and sun and bright blue skies all day. So will it snow tonight? Only time will tell.

Tea’s Stylista Project

A couple of months ago we heard a story about one of our former models, a girl named Francesca.  Francesca, we were told, has an avid interest in fashion–watching shows like Project Runway and What Not to Wear, devouring fashion magazines and constantly playing games of dress-up with her friends.

The stories of this little fashionista inspired us at Tea, and we decided to invite her to our studios for a photoshoot. How would a 9 year old style and fashion our line of clothes? We set up racks of our clothing, laid out accessories from previous photo shoots, and gave her free rein to design, style, and model her own outfits.

francesca 1

The result was a fun and energetic photoshoot, which gave us a whole new perspective on how Tea could be styled. Above: Francesca models our Fall 2010 Cord Cargo Pants, a Spring 2011 top (stay posted! coming out soon), Sanuk flip flops, and her grandfather’s cap. Below: She wears this season’s Painters Plaid Tunic, Fall 2010′s Stretch Slim Cord Pant, and Sidewalk Surfer Shoes.

francesca 2

The whole experience was so much fun, that we thought we’d  bring the challenge to you!

stylista image

Official Rules and Regulations, as well as a list of Participating stores can be found here.

 

February 16, 2011

Fashion Week: Joaquin Trias

Happy Fashion Week! We’re loving the range of creativity and talent that’s showcasing this year. One designer that stands out for us is Joaquin Trias, a Spanish designer from Madrid:

trias1

TRIAS SS2011 NEW YORK 09/12/2010

 

 

We love the minimalist simplicity and warm colors of his new collection. To see more of his work you can visit his website here. The New York Times also did a fun interview on Trias here.