July 11, 2014

A Back-To-School Tradition

Kindercone Long ago, German parents told their children they would know it was time to go to school when the fruit was ripe on the Schultütenbaum (school cone tree). The “fruit” was actually  bright paper cones called schultüte (“shool-too-teh”) that parents filled with sweet treats and hung on a metal tree at their child’s school.

More than 200 years later, this fun back-to-school tradition is still going strong. Today’s schultüte (or KinderCone) can be as big as 35 inches tall and contain practical school supplies as well as treats. In honor of this long-standing back-to-school tradition, local Tea retailers are hosting a KinderCone event you won’t want to miss.

For four days beginning Friday, August 8th, we’re asking you to give back to your local community. Donate unused school supplies to participating retailers (think of it as filling up a giant schultüte for someone’s school) and you’ll receive an exclusive Tea offer.

Check back soon for a list of participating stores near you!