In Japan, it’s tradition for parents or grandparents to present a child with a randoseru, or firm-sided backpack, when they begin their first year of school. Children use their backpacks until they graduate from grade six. Sometimes the school requires a certain color of backpack—in the past it was always red for girls, black for boys. But in recent years as attitudes toward gender stereotypes have begun to shift, more colorful versions of randoseru have become more popular.
When we met Zafira, a 2nd grader in Tokyo, she showed us her cherry-red randoseru, adorned with lucky tags from a visit to a shrine.
The backpack has a nameplate and a special clear plastic pocket to hold a school schedule. There are several hooks on either side of the backpack to which most Japanese schoolkids attach handmade bags containing their school shoes, gym clothes, toothbrush, etcetera. Zafira’s mom, Monique, explained that mothers are expected to make these cloth bags so that when a child is at school, they see the bags and are reminded that their mom loves them.
While we don’t have randoserus available for purchase on TeaCollection.com we can let you in on a little secret… For the first time ever, we’re launching backpacks in Tea prints and patterns. Make sure to check back in early August. How will your little citizen’s decorate theirs?
Meet Marya, our latest Foreign Correspondent who traveled with her family through Japan this past spring. Here, she shares a personal story of their experience and how they all fell in love with Japan again, on their second trip there as a family.
Our graphics from our Citizen Blue collection are inspired by our travels in Africa. These safari-ready styles feature lots of savanna-dwelling animal graphics. See a round up of our favorites and print out four interactive animal coloring sheets for your little citizens.
Over the past few days, we’ve introduced you to a group of amazingly talented women. They are moms, small business owners and entrepreneurs, friends and all around good people (among many other attributes). We feel incredibly lucky to have them as our Tea Brand Ambassadors. It’s our pleasure to introduce you to Rebecca Cooper of Simple as That. Read on to learn about her family, her favorite Tea item and how to capture the best photos of your little citizens while on vacation!
Meet Ashley Muir Bruhn of Hither & Thither, where she shares stories about life and travel, and continues to inspire us all. We’re so lucky to have Ashely as a Tea Brand Ambassador and we’re excited to share her beautiful travelogue she put together after her family trip to Italy. Read on to learn more.
Up next in our Tea Brand Ambassador series is Danielle Schaffer. You may recognize her kids from our Italy catalogs. Her crew drove up from San Diego after being casted as part of our “real kids” campaign this spring. Read on to learn about her family, her favorite Tea item and don’t miss her family’s DIY project around a reward system for the kiddos.
Over the next few days, we’ll introduce you to a group of amazingly talented women. They are moms, small business owners and entrepreneurs, friends and all around good people (among many other attributes). We feel incredibly lucky to have them as our Tea Brand Ambassadors. We launched our ambassador program in early 2016 with hopes of connecting with customers who truly embody the Tea spirit. Starting small, reaching out to a few people we had met or worked with before on smaller projects. We’ve been blown away by how Tea shines through their every day lives. So, without further ado, it’s our pleasure to introduce you to Lisa Jackson. Read on to learn about her family, her favorite Tea item — and don’t miss the recipe she’s sharing for her black bean polenta dish, it’s delicious!