West Africa - Spring/Summer 2008
Welcome. Let's go there.
Our design team was enormously inspired by the extraordinary architecture, hand-dyed textiles, and bold colors and motifs of this beautiful region of the world. We visited Mali, Burkina Faso, and Ghana and were immediately surrounded by vivid color. Against the minimalist backdrop of earth buildings such as the great mosque at Djenne, women went about their daily duties wearing brightly patterned swaths of cloth that kept them cool against the hot sun. Marketplaces were a visually stimulating cacophony of scarves, head wraps, fruit, piles of fabric, and food cooking in the sun.
Bringing it home
We drew inspiration from the crafts of West Africa, interpreting the colors, patterns and techniques into a palette of indigo with bold accent colors. It came to life in modern styles like our Tellem tie-dye hoodie, the Mali tie-dye dress and the Kente Sweater hoodie. It was all grounded in a palette of indigo with bold accent colors. The port town of Mopti inspired our Mopti embroidered dress and top and our Sikasso sweater hoodie. The light of the setting sun at Djenne and the Niger river inspired our soft, subtle color palette in items like the Mulai dip-dye sweater vest and dress. For summer, we translated handmade batiks and Kente cloths into fun prints and stripes on our Aburi tanks and tees and our Wagadugu stripe skirt and dress for girls and shorts for boys.
Visit Our Flickr Galleries
A Journey In Photos
West Africa captivates anyone seeking the raw elegance of tribal arts. - Emily M.
West Africa In The Blog Archive
Shades of Jardin Bleu2014-02-27 18:33:38
Shades of blue are found all throughout Morocco. We found this bold, cobalt color in tiles, walls, doorways – even orange stands! We&rsquo... more
Show + Tell2014-02-21 11:26:01
Things we’ve found and want to share from this past week: Small Clothes, Big Designs – Check out Emily’s interview on ALU MiND... more
New Arrivals: Jardin Bleu2014-02-20 15:53:49
In the middle of Marrakech, there is a magic garden. With walls of brilliant blue and tiled pathways that meander through statuesque palms... more
Kasbah Kitty2014-02-19 12:58:18
This photo was snapped by our design team on their trip to Morocco and in fact, was the inspiration behind our Kasbah Cat Graphic Tee! Thi... more